As I mentioned in my previous post Affiliate Marketing is a method by which you can sell (or promote) other peoples products & take a cut or commission of the profits to Earn Money Online. There are a few different types of Affiliate Marketing Models that we are going to have a look at.

You can be rewarded for referring potential buyers in various ways:

Pay Per Click: You are paid for each user that clicks through from your site to the advertisers site. Usually ranging anywhere from $0.01 through to $2+ depending on the advertiser & or product.

Pay Per Lead: You are paid whenever you generate a lead or a sign up, this is more commonly known as a CPA or Cost Per Acquisition model. This can be something as simple as getting a user to sign up to a mailing list or enter a competition. This can range from $0.50 right up to $100+ again depending on the product or service.

Pay Per Sale: You are paid whenever the user your refer generates a sales or purchases the product. This type usually generates the largest commissions, however it’s the hardest type to convert. There’s no range on this type of marketing, it just depends on what commission the advertiser pays & how expensive the product is.

Now lets look at the three types of Affiliate Marketing above. You can notice a distinct pattern.

Pay Per Click; as you can imagine is the easiest type of sale to generate, however it has the least returns. Pay Per Lead is slightly harder to generate with more generous returns & then Pay Per Sale is the toughest but with the most rewarding return.

Now that we’ve grasped the basic types of Affiliate Marketing lets have a look at how you can put these models into practice on your own site, we’ll also have a look at how you can market products without even having your own website to begin with.

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FL Loan
Fish Tank Aquariums
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There’s a number of reasons why you’d want to cloak your affiliate links. The first is so that cheap webmasters can’t get the string & buy the product through their own link instead of yours. Secondly, you don’t want to make the links too obvious to your readers as some will just not buy through an affiliate link period.I’m going to look at two fairly easy ways to cloak your affiliate links. The first one involves a redirection script which holds an unlimited amount of URL’s. The second is slightly more time intensive, however it has extra advantages.

Mass Affiliate Link Redirection

This particular method allows you to keep all your affiliate URL’s in one php file. You can assign each URL a name, then call it whenever you want.

Create a .php file & call it redirect.php
Open up the file & insert the following code:

$links = array(
"earnersblog" =>; "http://www.earnersblog.com",
);
header("Location:".$links[$_GET['site']]);
exit;
?>
You can replace Earners Blog & the URL with whatever you want. You can also add as many other URL’s below this one as you want.

To call one of the links you need to call it using the name you’ve described it as. To call the link above we’d use the string:

http://www.yoursite.com/redirect.php?site=earnersblog

And there you have a very simple Mass Affiliate Link redirect script that can hold an unlimited number of URL’s.

Single Affiliate Link Redirection

I use this method to redirect single affiliate links. The advantages of using this method is that if you point enough link juice on the affiliate link you can sometimes get it to rank in MSN. This can mean free commissions from organic clicks. The url structure also looks much cleaner which will attract more clickthroughs.

Say I want to create a file to redirect to Earners Blog. Simply create a file called earnersblog.php

Inside the file place the following code:

header( 'Location: http://www.earnersblog.com' ) ;
?>
Now when you want to call the link just use http://www.yoursite.com/earnersblog.php

As you can see, using this method makes the link look much more like a static page. Therefore your reader is more likely to click & possibly buy. If you’re consistent & use this linking method throughout your site for external affiliate links you may find some of them ranking in MSN. This is generally dependant on the Anchor text you decide to use for the link.

Until next time.

Other usefull links:
weight bench
Excalibur Las Vegas
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Wizards of Waverly Place part 1
FL Mortgage
Fish Tank Aquariums
yeast infection cures
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Learning to choose the right Affiliate Program can mean the difference between success & failure in the Affiliate Marketing world. Hype plays a big part in this.

If a product is popular or getting a lot of press then of course you’re going to want to promote it? But, unless you’re quick off the mark chances are you’ll already be out bid or out ranked by experienced affiliate marketers who have already capitalised on it.

The key to choosing the right affiliate programs is experimentation, knowledge & your ability to know when enough is enough.
It really also depends on the methods you’re using to promote the affiliate products. If you’re trying to promote affiliate products on your website you will find it much easier to narrow down the possible affiliate programs, however you won’t have as much choice & possibly may not even find an affiliate program that suits your niche.

For example if you run a website orientated to Mobile Phones you may decide to run some Azoogleads Ringtone Offers, or if you run a Business Forum you might run a program like Goto Meeting.

When choosing an affiliate program I’ll normally look at a few key factors:

Would I buy the Product myself?
Is the product good value for money?
Is there something in this product that they can’t get anywhere else, cheaper?
I’ll then look a bit more indepth & do some research on:

The Competition
The ROI (Return on Investment)
The Landing Page
I’ll also look at affiliate programs that only sell one particular product versus those that allow you to promote multiple products.

An example of an all rounded affiliate program is Adult Friend Finder. I’ve been promoting these guys for a while now & have found a number of things:

Good Conversions
Good Clickthrough Rate (Due to the Geo-IP Location Scripts)
Good Payouts
Again it depends on the type of website you have, but generally you can always find a solid affiliate like Adult Friend Finder that will act as a good source of residual income to your other monetization methods.

The key to mastering the art of choosing affiliate programs is difficult, don’t expect to learn it overnight, it takes experimentation & testing until you get it right. But once you do get it just right, you can sit back & let it become a solid earner for you for years to come. I guess that’s what we all strive for

If any of you guys have had success with a particular affiliate program I’d love to hear from you, I’ve been testing a lot of Commission Junction Advertisers lately & hope to post results soon

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weight bench
customer satisfaction survey
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Las Vegas Hotel Reservations
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This method is one that I like to call Walkthrough Marketing. It probably has another name like Call to Action Marketing or something, but this is my blog so I’ll call it whatever I want :p

I find this technique gives me the highest conversion rate out of anything I’ve tried. So it’s worth doing well.

The method relies on “walking” a person through a particular method or technique whilst getting them to unknowingly purchase a product or service through your affiliate link. After all, you’re “helping” them do something they were searching for.
Let give a few examples:

Johnny searches Google for “How to Set Up a Mailing List”

You’ve written an article entitled “How to Set Up a Mailing List”

Johnny comes to the site & starts reading the article.

Now since this is highly targeted, we know the person that visits this page wants to know exactly how to set up their own mailing list. Now all you need to do is walk Johnny Step by Step through the entire process.

So you might use the following line “Ok, in order to get started you’re going to need an account with Aweber. These guys are the icing on the cake when it comes to Mailing Lists, just about every big internet marketer usese these guys. Simply click on the link below to sign up then we can continue showing you how to set up the mailing list.”

Johnny goes & signs up to Aweber. You then walk him through setting up the mailing list with Aweber. You get your commissions & Johnny gets his mailing list.

Why is this technique effective?

You’re giving the person exactly what they want.
You’re showing the person exactly how to do it.
You’re only showing the person ONE way to do it, it’s either do it my way & make me commissions or don’t bother.
You can bring this method to a lot of different areas:

Show someone step by step how to play poker, but get them to sign up to your casino of choice first.
Show someone how to do Arbitrage but show them how to do it with a tool like Keyword Elite & get them to sign up through your 7search Affiliate Link.
Show someone how to use ebay & get them to sign up to Ebay first through your affiliate link.
I can think of hundreds more possibilities, can you? Enjoy

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I often get asked which kind of sites make the most money & which ones I focus most of my energy on creating. Obviously this depends on the product, market & a number of different factors.

The most consistent method for generating revenue for me has been Dedicated Affiliate Sites. These are sites made for & completely tailored to a specific product or service.

There’s a few reasons why these sites perform quite well:

Very, very targeted
No leakage to other affiliates or advertising
I generally spend more time on SEO for a dedicated site rather than SEOing a particular page for my exisiting site.
You can become an industry leader with new niches very quickly if your content is good.
Domains can be submitted to directories whereas individual pages can’t.
If you’ve got a good domain name you can sometimes leverage typein traffic.
Firstly you need to find the product or service you’re going to promote. I suggest doing plenty of research into this, I blogged about researching saturated markets a few weeks back. If you can get on a product early, perhaps even before it’s launched then this is when Dedicated Affiliate Sites really come into their own league. Having the site ranking before a product generates a hype is one of the things Power Affiliates do better than anyone else.

Once you’ve chosen the product or service that you’re going to promote you now need to pick a domain name. This is where you can reap HUGE benefits if you get in early too.

Say for example I created a site to market my product about Supreme Blogging Tips & I created the domain:

http://www.supremebloggingtips.net

If you were on the ball & fast I would naturally go & register http://www.supremebloggingtips.com. Chances are you’ll get a HEAP of type in traffic piggybacking off the original domain.

Obviously that sort of scenario doesn’t popup too often, so I’d normally at least go & buy a domain with the product title in it as a keyword. So if you’re promoting Keyword Elite you may choose http://www.keywordelitereviews.com or something similar.

Now you have a few choices, this normally depends on the type of product. If i’m promoting a product that is going to get type in traffic I’ll normally fill the whole screen with an Iframe which redirects via my affiliate link to the merchant page.

If not I’ll normally fire up a wordpress blog. Create a custom template & write a few articles about the product. Write some reviews & other linkbait type articles. I’ll slowly release these articles over the course of a few weeks whilst building links in various places.

Normal link building steps include:

Creating a Squidoo Page
Submitting Articles to Digg
Submitting to a few select Directories
Sneaking links into Wikipedia
Leaving comments on blogs related to the topic
Signing up to related forums & having a signature
There’s some more stuff in there that I do but I’ll leave that for some future posts on link building. It’s important to try & choose the right anchor text to rank for. You ideally want to rank for the product name, you also want to rank for buy, order, purchase & reviews of that particular product.

Try to deep link to inner pages of the blog also not just the homepage in order to stop any pages going supplemental. I normally don’t recommend link exchanges.
I will use the plugin sh autolink to link certain trigger keywords to my affiliate ID for the product. As usual I redirect the affiliate link through a PHP Script in the hope it may rank for the keywords too.

Track the progress of your rankings with the Digitalpoint Keyword Tracker & if you’re not ranking well enough then work harder on your link building & link baiting.

Wash, Rinse & Repeat.

If you have the patience to do this you can bang out a new site everyday. Lets say you do 5 sites a week for a whole year & each site on average makes you $50 a month. At the end of the year you’ll have 261 sites making you $50 a month each. Which can work out to an impressive $13,000 a month.

Obviously these are just rough estimates, you may have sites that make you $500 a month, some may do $25. The more you push at it the more month you will make & the better you will become at sourcing out new & exciting affiliate offers.

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When you’re in the realm of internet marketing you often don’t realise the potential to combine it with some real life scenarios. I find you get so locked up in figuring out ways to make cash by making websites that you miss out on opportunities right on your doorstep.

A few years ago, back when the net wasn’t quite as savvy as it is now & I was in uni; I did a few marketing exercises that almost proved to be more profitable from one days work than one website might be in one year. Call it an experiment, I was curious to see what was beyond internet marketing.
Poker, Bingo & Roulette was quite a common occurance where I used to live. They’d throw a tournament every Saturday night. Mostly older people but you’d find the occasional high roller now & then. I noticed that Casinoblasters had a real nice downloadable package that would allow you to burn all their Casino Software onto a CD with your affiliate ID included.

This is back when I was getting on average $200 CPA (Per Player Signup). I was eventually moved to a Rev Share system which incidentally made me more money.

Anyway, I made about 150 CD’s & got them all printed with details of the “free signup bonus” which was around $400. I also made a tactics guide for the various Casino Games. Roulette, Blackjack etc in which I positioned as a training guide.

“Want to become a better player? Then you can play online with a free signup bonus & hone your skills”

Once I’d handed out all 150 (which took more than 1 weekend unfortunately) I waited with baited breath & checked my stats. I thought that the conversions might be low due to the number of older people that played, but I had 27 signups that each made an initial deposit! which qualified me for the CPA of $200. An easy $5400 dollars.

I didn’t stop there, this gave me more ideas about how I could integrate the real world into the internet space. Aswell as integrate the internet space into the real world. You really need to think of ways that you can cater to someone’s needs that will result in them performing an action via one of your affiliates. The more targeted you can be, the higher your conversions will be (as with any form of marketing).

This idea eventually let towards my $200 dollars a day idea.

Have you ever printed 100 stickers, written on your web address then stuck them everywhere you think they’ll be seen? You’d be interested to know the results?

I would love to hear stories from people that have embraced this bridge in the Online & Offline industry with success & remember if you enjoyed this post you can do a Review of my Site (Honest or Dishonest I don’t care)

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The two biggest setbacks for anyone who wants to get into affiliate marketing are:

Not enough time to pursue ideas quickly enough
Not enough capital behind you to start new sites or ppc campaigns
One of the other major setbacks is deciding whether to stay in your full time job or not.

I personally am a huge believer in a career that I know will be a solid backup to any affiliate marketing that I do & I also love my job, however it has the disadvantages of point 1. Not being able to spend as much time as I’d like on campaigns or ideas.

There’s always outsourcing but more on that another time.
So, how do you make that transition from working Full Time into Affiliate Marketing full time?

Ebay

I know it sounds stupid but trust me, Ebay was what initally got me into Affiliate Marketing & it still accounts for a good proportion of my online income.

I’ll give you a few reasons as to why marketing on ebay is good:

Automation: You can automate almost every aspect of selling on ebay once you have a product.

Audience: You have a huge audience, don’t have to worry about SEO or Marketing. It kindof falls into the old “Build it & they will come” scenario.

Education: I’ve found that most ebay users & buyers are much less educated than your average Google User so you can sell products that only focus on high level details rather than the nitty gritty stuff.

These three factors alone make ebay the absolute perfect way to market any product you’ve created yourself online.

I’ll quickly give you an overview of what I do to create & market an item on ebay:

Create an informational product in PDF format. Make it as professional looking as I can (spelling, layout & logos). Provide a lot of useful & actionable information, actionable is important if you want to make affiliate sales from within the book.
Lock the PDF file so that people can’t copy & paste the information.
Slightly sprinkle the PDF with cloaked affiliate links, these convert pretty well from ebay sales believe it or not.
Include an opt-in list inside the ebook so that I get them on my mailing list, chances are if they’ve bought the book they’ll buy more from you later. You can use Aweber for this ($19.95/month).
Create a selling page for the item that will entice the user to buy the product (you’ll need to know basic html for this). This should include things like proof of concept, does the product work? Testimonials & even include screenshots of your feedback if it’s all positive. There are tonnes of ebay tricks you can use to get more exposure & get more views however I’ll leave them for another post
Create about 10 listings of the product across a few different categories with varying copy & pricing to split test how it performs. You can easily sell a great book for $20 if the selling page is done right.
Set up Outlook Express or Thunderbird to automatically deliver the ebook to the buyer once the paypal payment notification comes through.
When you send them through the ebook also let them know about other products you’ve got listed, also hit them with the link for the mailing list again.
Once you figure out from testing which copy & categories work best load everything into Turbo Lister & automate the process, you will also need to split test various finishing times for the auctions. I quite like my auctions to finish on Monday morning on Sunday Evening.
If you have a good product & selling page you can easily be shifting 5-10+ copies of it per day automatically & making a nice monthly cheque off any residual affiliate commissions.
Then market a product to the list Bi-Weekly or whenever you find something that you think will interest them. If you’re selling heaps of products at a low price it’s quite easy to use Ebay to build up a quick marketable opt in list.
That’s pretty much it. Each of those steps can be drilled down a bit & streamlined once you get your first product sorted.

Doing this properly you could be pulling in around $2,000+ a month per item.

Once you’ve got the stability & residual income every month you will then have the ability to fire your boss & start working on your other ventures online. It’s all about building your portfolio & diversifying your income streams.

Too many people try to make all their cash from Adsense instead of looking at the bigger picture & really breaking into as many markets as you can.

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